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Impact on your site
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Ranking & Algorithms 25 AI Search & Visibility 20 Crawling & Indexing 8 Local SEO 8 Measurement 5 E-commerce 4 Content & Quality 3 Site Architecture 2 Speed & Core Web Vitals 2 Policy & Penalties 1 Structured Data 1 Paid Search 1 SERP Features 1

Impact is an automatic estimate of how much a story is likely to affect one website, weighing who published it, whether Google has confirmed a ranking change, how many outlets ran it, and whether the wording implies work on your site. It reads headlines, not your analytics — treat it as triage, not a verdict.

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