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Large-sample SEO data studies, original research and technical guidance from Ahrefs, Semrush and Backlinko.
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Multi-location SEO starts with one approved record per branch that feeds its page, Google Business Profile, schema, and listings.
Read on Semrush Blog →That puts AI ahead of YouTube as a source of signups, and second only to Google. If we’d relied on our referral traffic alone, we’d have badly undersold it. Most AI influence happens out of sight. A…
Ranking & Algorithms Measurement
Read on Ahrefs Blog →Forrester found 94% of business buyers now use AI search when buying, rating it above vendor websites, product experts, and sales reps. B2C isn’t far behind: NielsenIQ puts it at 42% of consumers…
Read on Ahrefs Blog →Google AI Overviews now appear for more than 80% of the branded queries DemandSphere tracks, up from 26% on Sept. 1. Google hasn‘t explained why.
Read on Semrush Blog →Local SEO is the process of improving search visibility, traffic, and brand awareness for local businesses.
Ranking & Algorithms Local SEO
Read on Semrush Blog →That prompted us to investigate AI Overviews for branded searches on a larger scale. We found that AI Overviews now appear for 83% of branded queries, potentially reducing clicks to brands’ own…
Read on Ahrefs Blog →But easier to build doesn’t necessarily mean easier to optimize. WordPress and other CMSs quietly handle many SEO basics through plugins and built-in functionality, from canonicals and sitemaps to…
Read on Ahrefs Blog →Use this SEO checklist to optimize your site for both Google and AI-driven search results.
Read on Semrush Blog →301 respondents shared what they’re using AI for, how it affects their productivity, their favorite tools, and more. AI use in content creation is almost ubiquitous, with 93% of respondents saying…
Content & Quality Site Architecture
Read on Ahrefs Blog →Your brand might be missing from important conversations, losing recommendations to competitors, associated with the wrong topics, or described using outdated information. AI assistants may even…
Read on Ahrefs Blog →35 practical ways to use Claude Code for SEO, from content briefs and Search Console analysis to internal linking and technical fixes, with real examples.Read more ›
Read on Ahrefs Blog →Discover the key differences between SEO and AEO. Learn how each works, where they overlap, and practical strategies to win visibility in both.
Ranking & Algorithms AI Search & Visibility
Read on Semrush Blog →See why LLMs get your brand positioning wrong and how to fix it.
Read on Semrush Blog →Google’s September 2026 spam update may take up to two weeks to roll out, making ranking drops harder to diagnose.
Read on Semrush Blog →An llms.txt file is designed to help large language models (LLMs) better understand the content on your site.
Read on Semrush Blog →It might sound like a completely new discipline. For the most part, it isn’t. Google says its AI search features still rely on its core search systems. Your content still needs to be crawlable,…
Read on Ahrefs Blog →You’re looking at a page that should be performing better, and you want answers fast. Maybe it’s a product page that slipped in rankings, a competitor’s post outranking yours, or a client page that…
Read on Backlinko →Website marketing in 2026 no longer works the way it used to. Traditionally, it meant promoting your site to attract visitors and turn them into customers. Your website is still central. But much of…
Read on Backlinko →You can have an impressive website, great content, and a seamless user experience. But you might still be invisible to search engines and AI tools. That’s because Google and ChatGPT don’t just look…
Read on Backlinko →Your brand could be ranking #1 on Google, but still be invisible to AI. Absent from conversations your customers are having with large language models (LLMs) about your category. Or worse, showing up…
Read on Backlinko →Digital PR is the single most important strategy to win in AI search. A study by Muck Rack found that 84% of AI citations come from earned media, third-party sources like editorial coverage, reviews,…
Ranking & Algorithms AI Search & Visibility
Read on Backlinko →Your content can rank on the first page of Google and still never be cited or mentioned by LLMs. This makes sense once you understand query fan-out, a background process AI systems use to build…
Ranking & Algorithms AI Search & Visibility
Read on Backlinko →Last refreshed Oct 16, 2026 · 7:33 PM · Subscribe to our combined RSS feed
