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Data-led agency research, including AI visibility studies · 6 stories
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TL;DR Competitive research can show which stage of your funnel is broken (Be Seen, Be Believed, or Be Chosen) and which channel to fix it in.
Read on Seer Interactive →Wil, take me right to the KPI for long term sustainable GEO visibility!!
Ranking & Algorithms AI Search & Visibility
Read on Seer Interactive →TL;DR We ran a direct comparison of 346 matched prompts to see whether ChatGPT-5.6 Luna behaved differently from GPT-5.5 GPT-5.6 Luna used web search more often but ran fewer queries, resulting in…
Read on Seer Interactive →TL;DR Claude’s watermark only flags that Claude was “likely involved,” so it can’t tell a fully AI-drafted piece from a human draft Claude lightly edited It’s an EU compliance requirement (Code of…
Read on Seer Interactive →TL;DR Everyone measuring AI search is defaulting to the same KPIs, but there is no one-size-fits-all AI search KPI New research shows 54% of AI search categories lack a clear category owner, and…
Read on Seer Interactive →TL;DR Brands are measuring AI visibility without tracking if the perception of their brand is even accurate We recommend building a brand canon, which tracks facts, differentiators, brand claims,…
Read on Seer Interactive →Last refreshed Oct 16, 2026 · 8:24 PM · Subscribe to our combined RSS feed
