How to do an SEO audit with Claude & the Semrush MCP
Scan your website in Site Audit, connect Semrush’s MCP to Claude, and have Claude analyze the audit data.
Keyword, competitive and search-visibility research. We follow it in Research & Tools. Our archive holds 11 of its stories, collected since 29 August 2026; on recent form it publishes several times a week.
| Website | www.semrush.com |
|---|---|
| Section here | Research & Tools |
| Publishes | Several times a week · its 12 most recent posts span 17 days |
| Original feed | RSS / Atom → |
| Follow just this source | Our filtered feed · in the stream · search its headlines |
Technical areas detected across its archived headlines.
Every headline links to the original article.
Scan your website in Site Audit, connect Semrush’s MCP to Claude, and have Claude analyze the audit data.
Learn how to build an AI visibility dashboard that shows whether the pages AI cites are the ones earning Google clicks.
Learn the four types of keywords in SEO and how to optimize your content to rank for each type of keyword.
Find the sources that are cited when your brand is missing from AI answers and take action with content or outreach to get more mentions.
Multi-location SEO starts with one approved record per branch that feeds its page, Google Business Profile, schema, and listings.
Google AI Overviews now appear for more than 80% of the branded queries DemandSphere tracks, up from 26% on Sept. 1. Google hasn‘t explained why.
Local SEO is the process of improving search visibility, traffic, and brand awareness for local businesses.
Use this SEO checklist to optimize your site for both Google and AI-driven search results.
Discover the key differences between SEO and AEO. Learn how each works, where they overlap, and practical strategies to win visibility in both.
See why LLMs get your brand positioning wrong and how to fix it.
Google’s September 2026 spam update may take up to two weeks to roll out, making ranking drops harder to diagnose.
An llms.txt file is designed to help large language models (LLMs) better understand the content on your site.
Counts come from our own archive, which records each story the first time its feed shows it to us. It only knows what it has seen: the total reflects how long we have been collecting, not everything Semrush Blog has ever published. Impact ratings are an automatic estimate from headline text — see how the scoring works.
Semrush Blog is an independent publisher. We are not affiliated with it; we link to its work and never republish it.