Local SEO: a timeline
Local search: Google Business Profile, the local pack and Maps, reviews, and how proximity and prominence are weighed. It runs on different signals from ordinary organic results and is updated on its own schedule.
Latest local seo news · This month's local seo recap · RSS for this topic · What Google said about it
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October 2026 9 headlines
- Google Business Profiles AI-Powered Messaging Expands
- Google Business Profiles Adds Facebook Messenger M.me Links
- Bing Tests Get Phone Number & QR Code To Scan
- Hottest toy for Christmas? Nvidia CEO plays with adorable Microduck robots, 20,000 sell
- DIY Local SEO: Google Business Profile, Citations, Reviews and Location Pages
- Who Updates Google Information? Why Google Keeps Changing Your Business Hours or Name and How To Fix It
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September 2026 9 headlines
Spam update September 2026 spam update began 24 Sep
- Does the URL You Link to in Google My Business Impact Ranking in the Local Pack?
- Local SEO Experiments That Actually Worked: Maps, AI, Reddit & Reviews 🧪 with Andrew Shotland
- Can You Turn Off Google Reviews on a Business Profile?
- Local SEO in AI Search: What Actually Works 🔍 with Greg Gifford
- Introducing WeatherNext 3, our most advanced and accurate global weather AI model
- The #1 Checklist to Optimize Your Google Business Profile
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August 2026 2 headlines
Spam update August 2026 spam update began 18 Aug
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July 2026 4 headlines
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June 2026 2 headlines
Spam update June 2026 spam update began 24 Jun
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March 2026 3 headlines
Core update March 2026 core update began 27 Mar
Spam update March 2026 spam update began 24 Mar
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February 2026 2 headlines
Discover update February 2026 Discover update began 5 Feb
How this is built
Every archived headline is tagged with topics by keyword. Each month shows the most significant local seo headlines by this site's impact score, plus any Google update that began that month. Months with nothing archived are left out. The archive began in earnest in mid-2025, so earlier months are thin.