Search every headline we hold across all 46 sources — including the UX, conversion and marketing feeds that are deliberately kept off the front page. Combine words in any order, quote a phrase for an exact match, or prefix a word with a minus sign to exclude it.
This week’s SEO Pulse covers Google’s AI publisher dispute, spam update fallout, the GEO debate, AI citation gaps, and ChatGPT’s Reddit behavior in search.
Another week, more volatility within the Google Search results. Google is also swapping out direct links to go-to URL redirect links in its search results to protect...
Over the past few days, the IRS website (and other government sites) has tanked within Google's search results. My gut feeling is that the federal government implemented some bot-blocking that was…
The most prominent domain was Reddit.com, which showed up in 87.8% of SERPs (83.9% worldwide), with an average of 1.29 link appearances. Along with Ahrefs’ data scientist Xibeijia Guan, I set out to…
As an SEO professional, metrics like rankings, traffic, and clicks are meaningful to you, but to a leadership team trained on market share and return on investment, they’re noise. That’s not a bias…
This regularly updated list of the top 100 domains in US search includes analysis and highlights. The list is created using the SISTRIX Domain Visibility Index values, an indicator of footprint and…
Peec AI alternatives are AI visibility platforms that go beyond monitoring to help marketing teams close citation gaps, connect AI search data to CRM attribution, and run programs across multiple…
Whether Google runs a literal information gain score is still unconfirmed. But whether or not it improves your ranking is almost irrelevant. You should care about information gain because it’s your…
TL;DR Brands are measuring AI visibility without tracking if the perception of their brand is even accurate We recommend building a brand canon, which tracks facts, differentiators, brand claims,…
For most marketers, I don’t think so. Google has said for years that it doesn’t care how content is produced, only whether it exists to manipulate rankings. And our own research shows that…
Your brand could be ranking #1 on Google, but still be invisible to AI. Absent from conversations your customers are having with large language models (LLMs) about your category. Or worse, showing up…
HubSpot AEO vs. Profound is a comparison between two answer engine optimization tools that take different approaches to AI search visibility. HubSpot AEO tracks how a brand appears in AI-generated…
A common piece of anxiety-inducing SEO advice insists that rankings will decay unless a site is constantly publishing new content — weekly blog posts, regular updates, a never-ending content…
Anchor text — the clickable words in a link — used to be one of the most heavily gamed ranking signals in SEO. Sites built entire link networks around exact-match anchor text, and search engines…
Businesses move all the time, and updating the Google Business Profile to the new address is essential for ranking in the new area. In the case when a business moves to a new state, unfortuantly…
Rankings still matter, but they no longer tell the whole story in AI-powered search. Learn how GEO builds on traditional SEO and what influences visibility in AI-generated responses.
Digital PR is the single most important strategy to win in AI search. A study by Muck Rack found that 84% of AI citations come from earned media, third-party sources like editorial coverage, reviews,…
Search engine patents occasionally circulate widely in SEO discussions, often accompanied by bold claims about newly "discovered" ranking factors. Understanding what patents actually represent —…
Not every page on a site needs to be — or should be — indexed and competing for search visibility. Understanding when strategic noindexing genuinely helps versus when it's unnecessary or…
Not every SEO improvement requires a months-long content strategy. Some fixes take an hour or less and produce a measurable lift. Here are ten you can realistically knock out today.
Negative SEO refers to deliberate attempts by a third party to harm a competitor's rankings through manipulative tactics aimed at their site, rather than improving one's own. It's less common than…
Meta descriptions don't directly influence rankings, but they're one of the most direct levers you have over click-through rate — and click-through rate, in turn, meaningfully affects how much…
