Low impact

How to do an SEO audit with Claude & the Semrush MCP

Scan your website in Site Audit, connect Semrush’s MCP to Claude, and have Claude analyze the audit data.

How to build an AI visibility dashboard with Semrush

Learn how to build an AI visibility dashboard that shows whether the pages AI cites are the ones earning Google clicks.

Ranking & Algorithms

4 types of keywords in SEO (+ examples)

Learn the four types of keywords in SEO and how to optimize your content to rank for each type of keyword.

Ranking & Algorithms

How to track your AI citations and sources with Semrush

Find the sources that are cited when your brand is missing from AI answers and take action with content or outreach to get more mentions.

AI Search & Visibility

Multi-location SEO: How to build a scalable strategy

Multi-location SEO starts with one approved record per branch that feeds its page, Google Business Profile, schema, and listings.

Structured Data Local SEO

Local SEO: What is it & how to do it

Local SEO is the process of improving search visibility, traffic, and brand awareness for local businesses.

Ranking & Algorithms Local SEO

Ultimate SEO checklist: 43 tips to optimize your website

Use this SEO checklist to optimize your site for both Google and AI-driven search results.

Ranking & Algorithms

AEO vs SEO: core differences & how to win visibility in both

Discover the key differences between SEO and AEO. Learn how each works, where they overlap, and practical strategies to win visibility in both.

Ranking & Algorithms AI Search & Visibility

The LLM positioning lag: What it is and how to avoid it

See why LLMs get your brand positioning wrong and how to fix it.