Google core updates, spam updates, ranking volatility reports and daily SEO industry reporting from Search Engine Land, Search Engine Journal and Search Engine Roundtable.
Impact is an automatic estimate of how much a story is likely to
affect one website, weighing who published it, whether Google has
confirmed a ranking change, how many outlets ran it, and whether
the wording implies work on your site. It reads headlines, not
your analytics — treat it as triage, not a verdict.
It has been a while since I reported on a Google Search ranking update. I blame the tools, but in all seriousness, I am seeing a spike in volatility and, now probably more importantly, a spike in…
Microsoft is testing adding the label "Popular Links" to the Bing search results sitelinks. This reminds me of the Google top pages test and variations of that.
For the past several hours, Google Dataset Search has not been able to return any search results or matches. Google Dataset Search returns a response that says "Your search - [keyword phrase here] -…
ChatGPT-attributed traffic fell sharply in several analytics datasets this month, and analysts tie the drop to ChatGPT links that open without tracking tags.
A Google spam update targets manipulative content, links, and behaviors that violate Search Essentials. Learn how spam updates work, how to tell if you were hit, and how to recover.