Impact is an automatic estimate of how much a story is likely to
affect one website, weighing who published it, whether Google has
confirmed a ranking change, how many outlets ran it, and whether
the wording implies work on your site. It reads headlines, not
your analytics — treat it as triage, not a verdict.
I turned my 15-year archive of Google algorithm updates into an official Model Context Protocol (MCP) server at algo.mariehaynes.com. Here is how it was built, the architecture behind it, and how you…