Google Penguin update
Google began rolling out the Penguin update on 24 April 2012. Google did not publish a completion date for it.
24 Apr 2012
Started
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Finish not recorded
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Rollout duration
| Type | Link spam update |
|---|---|
| What it was | Targeted link schemes and over-optimised anchor text. |
| Affected systems | Ranking |
| Record | Compiled from the public record. The date is the announced start; no clock time was published. Google announced or confirmed this update. |
In context
What to do when an update lands · How long Google updates take · Everything running on 24 Apr 2012
About this page
Dates are Google's own, in UTC. The rollout duration and every comparison on this page are calculated here from those dates — Google publishes neither. Coverage is drawn from the headlines this site archived at the time, so updates that predate the archive show none. Corrections are welcome at contact [at] seo-serps.info.