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Local search and reviews analysis from Greg Sterling and Mike Blumenthal · 2 stories

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Impact on your site
High impact 12 Medium impact 135 Low impact 280
Technical area
Ranking & Algorithms 67 AI Search & Visibility 44 E-commerce 20 Crawling & Indexing 15 Measurement 13 Local SEO 13 Content & Quality 12 Paid Search 9 Policy & Penalties 8 SERP Features 6 Site Architecture 6 Speed & Core Web Vitals 4 Links 2 International 1 Structured Data 1

Impact is an automatic estimate of how much a story is likely to affect one website, weighing who published it, whether Google has confirmed a ranking change, how many outlets ran it, and whether the wording implies work on your site. It reads headlines, not your analytics — treat it as triage, not a verdict.

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Last refreshed Aug 29, 2026 · 6:36 PM · Subscribe to our combined RSS feed